U.S. Pushes Agencies to Free Up Spectrum

Without additional airwaves for consumer and business use, administration officials say, the “skyrocketing demand of consumer and broadband business users” for wireless service for smartphones, tablets and other devices will soon outgrow the supply.

For consumers, the initiative could allow cellphone and wireless broadband companies to eventually increase the reliability of their networks, meaning fewer dropped calls and shorter delays in loading video and other large files.

It also could create jobs, the administration says. It cites industry studies reporting that since 2007, more than 500,000 jobs have been created in what is known as the App Economy — the business of creating and selling applications and programs that take advantage of faster Internet speeds and more advanced devices.

The administration said it would invest $40 million in the next year and $60 million more over the next five years to find ways for government agencies to share lightly used airwaves that are under federal control with private wireless communications companies.

Mr. Obama directed federal agencies to make more capacity available by enhancing the efficiency of their spectrum use and to recommend ways of using financial or other incentives to increase sharing of airwaves by government agencies.

“The number of wireless devices is exploding, and that means increasing demands on the spectrum upon which they all rely,” Gene B. Sperling, director of the National Economic Council, said in a White House blog post on Friday. “The federal government helps manage that resource, and we know we can do a better job of unleashing innovation by ensuring more of it is shared, unlicensed for innovations like Wi-Fi, and better used by our departments and agencies.”

One roadblock to that seemingly unlimited growth potential, however, is the reluctance of some parts of the government to part with any of their vast holdings of the nation’s electromagnetic spectrum — the airwaves used by cellphone and wireless communications companies.

In 2010, Mr. Obama directed government agencies to work to free up 500 megahertz of spectrum from federal and private sector sources. Those efforts have been embraced by numerous federal departments, administration officials say.

But a few others, including the Defense Department, have expressed wariness not only at sharing or giving up any of their designated frequencies, but even at revealing the amount and location of airwaves they control. Doing so could compromise national security, Pentagon officials say.

An administration official cited one hypothetical example where an executive department might use a certain frequency for about 12 hours a week of training activities. One agency might be willing to confine its use to prescribed hours, and allow commercial users to share the airwaves at other times, while another department might say it needs the flexibility to be able to use the airwaves at any time.

The Defense Department has said it supports the president’s goals of freeing up spectrum, but noted that an increasingly electronically armed military had its own rising needs for spectrum. The administration emphasized that any new plans to free spectrum should not interfere with “mission-critical capabilities” of military and other government departments.

Nevertheless, the intransigency of some departments has frustrated lawmakers.

“I have long called for a thorough inventory of all public spectrum assets in order to gauge usage and improve efficiency, and have been frustrated by how this debate has dragged out over the past four years,” Senator Mark Warner, a Virginia Democrat, said Friday. “Federal agencies should have the spectrum they need to protect the public, but no one should be warehousing spectrum.”

The Commerce Department has identified more than 300 megahertz of spectrum controlled by the federal government that could be set aside for other uses. The remainder of the 500 megahertz defined as the goal by the administration would come from the so-called incentive auctions that were authorized as part of the 2012 Middle Class Tax Relief and Job Creation Act.

That law provided for the government to share the proceeds of auctions of newly cleared spectrum with television broadcasters who would willingly sell some or all of their spectrum licenses.

Perhaps the most interesting and highly charged recommendation in the president’s directive is one ordering recommendations for incentives that could be used to persuade government departments to share or give up spectrum.

A study released last year by a presidential advisory council on science and technology recommended that the government create a “synthetic” currency that could be used to entice federal agencies. The system would in effect increase an agency’s budget if it gave up or shared its airwaves.

Commissioner Jessica Rosenworcel of the Federal Communications Commission, who has also been advocating such a system since joining the agency in May 2012, about the time the advisory council’s report was released, said federal spectrum policy should be built “on carrots, not sticks.”

“Our traditional three-step process for reallocating federal spectrum — clearing federal users, relocating them, and then auctioning the cleared spectrum for new use — is reaching its limits,” she said. The new initiatives, however, “are a significant step toward meeting the country’s spectrum needs.”

Social Media Strategy Crucial for Transit Agencies After Storm

“I have asked nicely several times about what’s going on with the 317 bus,” the rider, who identified herself as Mary Scandell, fumed on the Facebook page of New Jersey Transit a few days after Hurricane Sandy. “Now I’m gonna ask in a nasty way.”

Change the scene to New York. A commuter named Jim Temple posted a question on the Long Island Rail Road’s Facebook page, asking for a status update of the damaged Long Beach line. The railroad promptly replied. “Thank you for the info,” Mr. Temple answered.

If there is one lesson transit officials have learned from Hurricane Sandy, it is that in the Internet era, keeping riders up to date is just as important as tracks and rolling stock. Blow it, and they will let you know. As workers raced to bring washed-out tracks, flooded tunnels and swamped electrical equipment back online, they also faced the daunting task of keeping millions of riders informed of conditions and schedules that sometimes shifted by the minute, using tools that included Facebook, Twitter, Flickr and YouTube.

A look at how New Jersey Transit and the Long Island Rail Road communicated, as viewed through the prism of Facebook, showed how approaches to messaging could make the difference between shaping expectations or fueling the ire of customers forced to find new ways to get to work and home.

The Long Island Rail Road continually updated its Facebook page with photographs and videos of storm preparations before Hurricane Sandy hit. The dispatches continued as high winds and surge waters ripped down power lines and clogged rail lines with wayward boats and other debris. The agency frequently answered passengers’ questions and posted other helpful updates, like where to seek federal assistance for damaged homes.

New Jersey Transit also regularly updated its page — but did not start posting photographs until after noon on Oct. 30, after the storm had barreled through. It answered riders’ questions sporadically, sometimes referring them to incorrect information on its Web site, even as commuters grew more confused trying to figure out shifting schedules.

The result: the Long Island Rail Road conveyed a narrative of shared pain, of workers fighting back against unprecedented damage that was beyond their control. Passengers frequently and vociferously critical of the railroad suddenly sympathized and even praised communication efforts that, if not perfect, were viewed as improved.

New Jersey Transit’s communications, on the other hand, became for many commuters yet another source of misery.

“Long Island Rail Road learned the lesson of telling their riders what’s going on,” said Mitchell Moss, director of the Rudin Center for Transportation at the New York University Wagner Graduate School of Public Service. “And it turns out that is as important as the level of service you are providing.”

The Long Island Rail Road and New Jersey Transit also used Twitter extensively. But The New York Times examined the Facebook pages of each agency because they allow for more detailed comments — providing a deeper look at how passengers were viewing communications — and more of a back-and-forth discussion. The Port Authority of New York and New Jersey, which was also criticized for its communications, used Twitter but does not have a Facebook page.

New Jersey Transit has come under scrutiny after the storm damaged more than 300 train cars and locomotives parked in rail yards in Hoboken and the Meadowlands that prestorm warnings indicated would flood.

But even before that decision became widely known, passenger tensions were spiking.

New Jersey Transit officials defended their communications throughout and after the storm.

“We were tweeting information practically 24 hours a day,” said John Durso Jr., the agency’s spokesman. He said the agency also continually updated its Web site; sent out e-mail alerts; placed advertisements in newspapers on emergency shuttle, bus and ferry service; and made frequent appearances on television and radio broadcasts.