Ms. Gao decided that she didn’t want to continue studying at Baruch College, part of the City University of New York. At first she considered transferring to Carnegie Mellon in Pittsburgh, but she changed her mind when she saw that her tuition bill would be around $44,000 a year, with only a small amount of financial aid available. “I didn’t want to come out of college with $200,000 in debt and have to spend 10 years paying it off,” she said. Yet she still sought a way to nurture her interest in technology. A year later, Ms. Gao holds the title of data strategist at Bitly, the URL-shortening service based in New York. How did she catapult from dropping out of college to landing a plum job? She became an apprentice to Hilary Mason, chief data scientist at Bitly, through a new two-year program called Enstitute. It teaches skills in fields like information technology, computer programming and app building via on-the-job experience. Enstitute seeks to challenge the conventional wisdom that top professional jobs always require a bachelor’s degree — at least for a small group of the young, digital elite. “Our long-term vision is that this becomes an acceptable alternative to college,” says Kane Sarhan, one of Enstitute’s founders. “Our big recruitment effort is at high schools and universities. We are targeting people who are not interested in going to school, school is not the right fit for them, or they can’t afford school.” The Enstitute concept taps into a larger cultural conversation about the value of college — a debate that has heated up in the last few years. In important ways, the value is indisputable. The wage gap between college graduates and those with just a high school degree is vast: in 2010, median earnings for those with a bachelor’s degree were more than 50 percent higher than for those with only a high school diploma, according to the Department of Education. But college is expensive, and becoming more so — between 2000 and 2011, tuition rose 42 percent, according to the National Center for Education Statistics — and students fear being saddled by debt in a bleak job market. (Students from the class of 2011 who took out loans graduated with an average debt of $26,000.) And some employers complain that many colleges don’t teach the kinds of technical skills they want in entry-level hires. Peter Thiel, the billionaire investor, upped the ante to this argument when he started the Thiel Fellowship, which pays a no-strings-attached grant of $100,000 for young people not to attend college and to pursue their entrepreneurial dreams instead. Enstitute doesn’t offer anything like $100,000 to its apprentices. Still, it is aimed at intelligent, ambitious and entrepreneurial types — people like Ms. Gao, who participated in the Technovation Challenge, a nine-week program and competition for high school girls to design a mobile app prototype at Google in New York. “If I had known at 19 what Jasmine knows, I would be ruling the world,” says Ms. Mason, who is 34. The concept is not a perfect model by any stretch. For one thing, a college degree is still the assumed prerequisite of most any professional job. But more people seem interested in testing alternatives. “We need educational research and development for a new time,” says Tony Wagner, an innovation education fellow at the Technology and Entrepreneurship Center at Harvard and the author of “Creating Innovators.” “I have no idea whether Enstitute is going to be successful,” he adds. The only way to find out, he says, would be to follow the apprentices over time after the program and compare them with their college-educated peers. “Yes, you get exposed to a lot of great things by going to a liberal arts school,” Mr. Wagner says, “but you have to look at the cost-benefit analysis.” MR. SARHAN and his co-founder, Shaila Ittycheria, met when they worked at LocalResponse, a social media company in New York. They selected this year’s first class of fellows — 11 in all — from a national pool of 500 applicants ranging in age from 18 to 24. Ms. Ittycheria, 31, and Mr. Sarhan, 26, call the program “learning by doing.” Students train under a master, in the way that many trade professions have operated for centuries. “It’s a level of experience that an intern never sees,” Ms. Ittycheria says. For participating companies, the program offers cheap, talented labor for a much longer period than a typical internship. But the fellows are betting that their minimal wages will turn into full-time jobs once they complete the program — perhaps even at the very company where they apprenticed. Nine of the fellows have attended at least one year of college, and three are college graduates. Most say they do not plan to return to school. But what will the apprentices miss if they forgo the four-year period of intellectual exploration and cultural knowledge that college is meant to provide? Defenders of higher education argue that college students gain important knowledge as well as critical-thinking skills that are crucial to a meaningful life and career. The Enstitute’s founders contend that their program does teach critical thinking, but in different ways. “They are not debating Chaucer; they are debating product features,” says Mr. Sarhan, who graduated from Pace University. “But it’s the same idea of how do I write down and communicate an argument.”
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